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Ghoema is a South African culture and lifestyle site named after the Cape’s own drum rhythm, and it wears that identity proudly. The range is wide (cuisine, community, business, health, fuel prices) but the voice is consistent: local, warm and unpretentious.
Why it’s worth your time
Ghoema’s charm is that the eclectic mix is the point. A guide to buying Krugerrands sits next to a piece on cannabis culture and a walkthrough of SASSA SRD status checks, and somehow it coheres, because all of it answers questions South Africans actually bring to Google. The SRD guide in particular is the kind of unglamorous public service content that big publishers ignore and real people search for daily.
Who it’s for
South Africans browsing their own culture, and anyone who wants a feel for Cape-inflected everyday life beyond the tourist brochures.
One honest caveat
The breadth means no single section is deep yet; treat it as a magazine to wander rather than a reference to mine.
The verdict: a site with genuine local rhythm. Few SA publishers sound this at home in their own country.